Business Solutions

How are progressive small luxury hotels starting to take their marketing to a higher level? | By Ritesh Gupta
Hotels must find a balance between friendly, informative messages and sales messages. Resource allocation is a major issue for small and mid-sized hotels owing to a vast array of new media and channels and increasingly limited budgets. Every hotel, according to Madigan Pratt, MD, Madigan Pratt & Associates, has to combat its own individual challenges and opportunities.
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